itiso
Problem
Build a steadier pipeline for its IT solutions.
Solution
We placed a sales rep for outbound calls.
Result
SDR generates constantly new opportunities, over a year into the role.
Our AI agents recruit and train elite sales reps for your team.
For founders and sales leaders in teams of 5–150, hiring or ramping their next reps.
Up to 90% cheaper than traditional sales headhunters
A good hire is only the beginning.
Clarify needs & role
Define target profile, required experience, core responsibilities and compensation.
Source talent & build bench
Active outreach to proven reps plus incoming applications into your private talent pool.
Assess real selling skill
Practical auditions on realistic sales scenarios, objection handling and work samples.
Onboard, ramp & ongoing coach
Product lessons, AI roleplay practice and continuous live coaching on customer calls.
Our founders’ earlier recruiting results.
evia
Problem
Support existing customers while winning new business.
Solution
We placed a team member for care and acquisition.
Result
Over 18 months hitting goals in customer care and acquisition.
Meine-Energie
Problem
Reach large companies for its energy-management software.
Solution
We placed a sales rep for targeted outreach.
Result
More revenue in six months than the previous rep in four years.
What sets us apart
From finding candidates to supporting real calls.
| Focus | In-house (DIY) | Traditional recruiter | Sales Spartans |
|---|---|---|---|
| Candidate sourcing | Job ads and network | Agency database and network | Active sourcing + applications into your talent pool |
| Proof of skill | Resume review and conversational interview | Resume screening and phone interview | Structured auditions on realistic work samples |
| Onboarding & coaching | Founder explains product and pitches | Build onboarding yourself | AI roleplay practice + continuous live call coaching |
| Founder time investment | Run every step | Manage the handoff, training and coaching | You review auditioned candidates and decide |
Sales keeps landing on you.
Strong in the interview, not always in the job.
Experienced candidates can impress in an interview. Whether they sell your offer is a different question.
Juniors need a lot of guidance.
Without real onboarding and coaching, the training lands on you.
Outside providers did not solve it.
Call centers and recruiters did not leave you with a sales team of your own.
Will your next salesperson be able to sell your offer?
Identify who you need, audition real selling skill, and ramp reps with AI coaching.
Who this is for
For founders and sales leaders in teams of 5–150, hiring or ramping their next reps.
Typical clients have been burned before: with experienced reps, with juniors and with providers such as call centers. Sales ended up with the founder, who has little time for it, may not want it and is often not the best person for it.
This fits
- You want to hand over more sales conversations.
- You have a clear offer and someone who owns sales.
- You are serious about building a high performing team.
Not a fit
- You only want a contact list or CVs.
- You have no clear offer or owner for sales.
- You expect AI to replace human connection or judgment.
Who is behind this
Kevin Köhler, founder. Software developer, self-employed for over 10 years, with more than 10 years in sales and recruiting and dozens of clients served.
How it works
Find your people. Prepare them to sell. Keep deals moving.
Talent Scout
Find salespeople beyond job boards, add incoming applications and build a talent pool of your own to hire from.
Candidate Intelligence
Check candidates’ sales skills before you meet, so you spend interview time on the people worth considering.
Training Camp
Train new hires on your product and let them practise with AI before they speak to real customers.
Lead Radar
Find relevant companies through AI research and web signals, then add them to your CRM with validated contact details.
Playbook Forge
Turn your offer and customer context into sales scripts, then refine your questions, objection handling and closing language.
Live Coach
Support reps during customer calls with live prompts, then use post-call scorecards to guide their coaching.
Revenue Agent
Spot pipeline bottlenecks and choose the next steps that help your team move the right deals forward.
CRM Assistant
Keep calls, notes and follow-ups together in your CRM, so reps spend less time updating records.
Deal Revival
Find stalled conversations in your CRM and draft a relevant way back in, using the context from previous contact.
Why now
Lost revenue & pipeline
Every month without dedicated reps limits deals and slows your growth trajectory.
Time you can’t get back
Every quarter spent searching, training and rescuing deals is a quarter your own work waits.
Expensive mis-hire risk
Paying full salaries for unverified candidates puts payroll and customer relationships on the line.
What we’ll work through in your free session
Clarify role & requirements
Review your offering, target buyers and the specific responsibilities your new rep must own.
Plan sourcing & talent pool
Map active outreach channels and application funnels to reach suitable B2B candidates.
Structure skills assessment
Define the practical work samples, roleplays and scorecards needed to verify selling ability.
Design onboarding & ramp
Set up the training curriculum, AI objection drills and ongoing coaching plan.
Frequently asked questions.
Where do suitable candidates come from?
We combine targeted active sourcing with incoming applications, building a dedicated talent pool tailored to your industry and market.
How is actual sales ability verified?
Candidates complete practical auditions and roleplays tailored to your offering, scored on structured criteria before you meet them.
Does this work for specialized B2B offers and specific experience levels?
Yes. We define role requirements, target buyers and compensation models upfront for both junior reps and seasoned account executives.
How much work is required from our team, and how do onboarding and coaching work?
You set criteria and make the final hiring choice. We handle sourcing, AI-driven onboarding lessons, objection drills, and live coaching.
What are the costs?
The aim is a cost up to 90% below a traditional sales headhunter.
Know who you need and how to assess them.
Clarify the role you need to fill, how to reach suitable candidates, and what they should demonstrate before you make an offer.
Request your free session. We’ll contact you to arrange a time.